Print Coverage Explained: Top, Valance & Inside
The three levels of print coverage
When you configure a canopy, the biggest lever on both impact and price is how much of it gets printed.
Canopy top
Your artwork across all four roof panels. This is the highest-visibility surface from a distance — people see it before they see you. If you print nothing else, print the top.
Top + valance
Adds the hanging skirt at eye level, where people actually read it as they walk past. The valance is prime real estate for your name, tagline, or a phone number.
Top + valance + inside
Prints the underside of the canopy too, so everyone standing in your booth is surrounded by your brand. Popular for photo-friendly setups and premium booths.
Which should you choose?
| Coverage | Best for |
|---|---|
| Top | Maximum reach on a budget |
| Top + valance | The all-rounder most vendors pick |
| Top + valance + inside | Premium booths and photo moments |
All printing is dye-sublimated — the ink is bonded into the fabric, so it won't crack, peel, or fade.